Mobile websites are a basic tool to boost your restaurant online reputation. People nowadays search for information using their smartphones to browse through the internet in their mobile websites.
Mobile restaurant websites and local searchs
People do not rely on paper guides any more, they use the Internet instead to find new places to go to. The election of a restaurant is an impulsive decision that people make on the go, when they are already out and about, so it is hardly probable that they have a desktop Internet access near. In fact, local information is one of the main searches on mobile devices, approximately 30% of all restaurant searches come from mobile phones, and 55% of travelers look for local restaurants on their mobile devices. Basically, what a restaurant needs is to be easily found on the Internet through mobile devices.
Having an account in social networks such as Facebook Places, Foursquare or Twitter, can help you get in touch with your customers and promote your business. But for a more professional and personal look for your company, having your own mobile website is required. A mobile website is the best way to boost your restaurant brand online.
Advantages of having a mobile website for your restaurant
Mobile browsing is becoming a big deal. By 2014 there will be more smartphones than desktop and notebook computers (Morgan Stanley). Having a mobile website allows you to keep pace with the new generation of mobile users, and it gives your company that up-to-date, innovative feel.
Users on the go, rarely access the internet through Wifi, but with slower 3G connection. A mobile website is better optimized for these speeds, so it is faster to load and browse.
Users expect their mobile experiences to be as good as their desktop experiences. Traditional websites don’t always look good on a small screen, neither are they easy to navigate using our fingers. Mobile websites are specifically designed to give a better experience for mobile users and a better look & feel for your brand on mobile devices.
How to easily create a professional-looking mobile website for your restaurant
Making a website is not an easy task. If you don’t have the appropriate programming knowledge, it can be a slow and expensive process. Luckily, there are economical alternatives available for small and medium businesses who cannot afford the cost of building a custom mobile website, but still want to have a professional-looking online presence. One of them is the creation of a website based on a template.
ONBILE offers mobile website templates for restaurants, an affordable way to convert your brand website for mobiles, using your own logos and content to adapt a design created by professionals.
Using a template specifically designed for restaurants, guarantees that your website will be available from any mobile device, and it will provide relevant information about your business, presented in a functional, beautiful way.
You will be able to provide your customers with all the sections in your website (homepage, menu, directions and contact details, etc.), and you will also be able to offer them special deals, such as discounts, fidelity offers, etc. Landing pages are also available for mobile advertising, and these are a good option too to drive clients to your business and thus make the most of your mobile website.